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Social Sciences, Business Economics, Economics +15

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Jianqing Chen, Xu Hong, Andrew B. Whinston · Journal of Management Information Systems · 2011 · 221 citations

Social Sciences, Communication, Incentive Systems +12

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Social Sciences, Business Economics, Economics +11

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Ron Berman, Zsolt Katona · Marketing Science · 2020 · 116 citations

Social Sciences, Communication, Social Influence +11

Differentiation with User-Generated Content

Kaifu Zhang, Miklós Sárváry · Management Science · 2014 · 93 citations

Business, Business Economics, Economics +14