Concepedia

Ron Berman

RB

18

Publications

1.6K

Citations

18

H-Index

1980

Active since

Affiliations

University of Pennsylvania(Current)

University of California, Los Angeles

Carnegie Mellon University

Harvard University

Decision Sciences (United States)

Ron Berman is an author at University of Pennsylvania specializing in management, business, and interactive marketing.

ORCID

Top concepts

Publications per year

1980–2024

18

Publications

18

A megastudy of text-based nudges encouraging patients to get vaccinated at an upcoming doctor’s appointment

Katherine L. Milkman, Mitesh S. Patel, Linnea Gandhi et al. · Proceedings of the National Academy of Sciences · 2021 · 335 citations · Full text

The Role of Search Engine Optimization in Search Marketing

Ron Berman, Zsolt Katona · Marketing Science · 2013 · 217 citations

, , +11

A 680,000-person megastudy of nudges to encourage vaccination in pharmacies

Katherine L. Milkman, Linnea Gandhi, Mitesh S. Patel et al. · Proceedings of the National Academy of Sciences · 2022 · 183 citations · Full text

Fables of Aggression. Wyndham Lewis, the Modernist as Fascist

Ron Berman · Telos · 1980 · 164 citations

, , +11

Curation Algorithms and Filter Bubbles in Social Networks

Ron Berman, Zsolt Katona · Marketing Science · 2020 · 104 citations

, , +18

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