Decision Support Systems · 2023 · 25 citations · 55 references
BusinessMarketingMarketing ManagementInternational MarketingBrand ExperienceBrand ImageConsumer WantsCross-cultural Consumer BehaviorCultural Influences On ConsumptionCross-cultural Consumer AttitudesCross-cultural Purchase IntentionPurchase Intention AnalysisPurchase Intention EffectsPurchase Intention Measurement
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Information and Consumer Behavior
Phillip Nelson · Journal of Political Economy · 1970 · 5.7K citations