Publication | Open Access

Consumers’ intention to participate in food safety risk communication: A model integrating protection motivation theory and the theory of reasoned action

Risk CommunicationConsumer Product SafetyHealth CommunicationRisk ManagementSafety ScienceConsumer ResearchManagementConsumer BehaviorFood RegulationCommunicationPublic HealthProtection Motivation TheoryMarketingFood PolicyFood SafetyFood RegulationsHealth Sciences