A synthesis of constructs for modelling consumers’ perception of value from mobile-commerce (M-VAL) - Concepedia

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Publication | Open Access

A synthesis of constructs for modelling consumers’ perception of value from mobile-commerce (M-VAL)

DOI Full Paper Access

53

Citations

162

References

2020

Year

Omkar Dastane, Chai Lee Goi, Fazlul K. Rabbanee

Journal of Retailing and Consumer Services

User PerceptionMobile MarketingMobile CommerceDigital MarketingManagementBusinessConsumer ResearchConsumer BehaviorConsumers ’ PerceptionMarketingBuying BehaviorConsumer Attitude

References

	Year	Citations

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