Do altruistic and egoistic values influence consumers’ attitudes and purchase intentions towards eco-friendly packaged products? An empirical investigation

Gyan Prakash, Sangita Choudhary, Anil Kumar, Jose Arturo Garza‐Reyes, Syed Abdul Rehman Khan, Tapan Kumar Panda

Journal of Retailing and Consumer Services · 2019 · 349 citations · 62 references

DOIFull text

Open access

Concepts

References

62