Concepedia
ACR North American Advances · 1990 · 17 citations · 0 references
Social SciencesPsychologySocial PsychologyConsumer BehaviorDecision TheoryPersuasionBehavioral Decision-makingConsumer Decision-makingConsumer InvolvementConsumer TheoryImpression FormationSelf-evaluation ProcessesConsumer Behavior AnalysisConsumer ResearchSelf-reflection