Journal of Travel & Tourism Marketing · 2015 · 75 citations · 69 references
ManagementInformation TechnologyTourism ManagementConsumer BehaviorMobile ComputingTourismMobile User ExperienceTourism MarketingTourist BehaviorUses And GratificationsGoal-directed BehaviorMobile AdoptionMobile Tourism ApplicationsMobile UsagePrior Related KnowledgeTourist Behavior Intention
Seniors’ use of mobile devices for tourism-related purposes is an emerging social trend, but there is little theoretically based research on the topic. This study examines seniors’ usage of mobile devices for tourism-related purposes, applying the extended model of goal-directed behavior. Usefulness and enjoyment are shown to have significant effects on seniors’ use of mobile devices for tourism purposes and prior knowledge of information technology has a significant impact on seniors’ desire and behavioral intention to use mobile devices for tourism-related purposes. This study offers theoretical and practical contributions to tourism academics and practitioners.
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The theory of planned behavior
Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations
User Acceptance of Information Technology: Toward A Unified View1
Venkatesh · MIS Quarterly · 2003 · 42.5K citations