Cognitive Psychology · 1976 · 286 citations · 15 references
Social SciencesBehavioral SciencesPsychologyCognitive PsychologyDecision TheoryExperimental PsychologyBehavioral Decision-makingChoice BehaviorConcept FormationDecision-making ModelsProspect TheoryStimulus ControlChoice Behavior AnalysisPerceptionStimulus - Response ModelsStimulus DimensionsStimulus Discrimination
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Studies of interference in serial verbal reactions.
J. Ridley Stroop · Journal of Experimental Psychology · 1935 · 18.3K citations · Full text
Elimination by aspects: A theory of choice.
Amos Tversky · Psychological Review · 1972 · 3.4K citations
J. Pfanzagl, R. Duncan Luce · Econometrica · 1962 · 2.5K citations
Clyde H. Coombs · Psychological Review · 1960 · 1.6K citations