A Model Of Tourists' Propensity To Buy: The Case Of Japanese Visitors To Hawaii

Charles F. Keown

Journal of Travel Research · 1989 · 111 citations · 2 references

Concepts

Abstract

The findings of a survey of 490 Japanese tourists visiting Hawaii suggest a model for tourists' propensity to buy goods in a vacation destination. The verbal model considers types of products available, level of domestic tax and import duties, relative value of specific goods, and retailer strategy.

References

2