Publication | Closed Access
Green and competitive? An empirical test of the mediating role of environmental innovation strategy
712
Citations
58
References
2008
Year
Mediating RoleEmpirical TestGreen MarketingInnovationEco-innovationManagementBusinessGreen InnovationGreen ProductEnvironmental EconomicsStrategyBusiness StrategyStrategic ManagementGreen Decision-makingEnvironmental Innovation StrategyMarketingEnvironmental PolicyTechnology Transfer
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|---|---|---|
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