Tourism Management · 2009 · 847 citations · 90 references
Social SciencesSocial PsychologyTourism ManagementRisk CommunicationRisk PerceptionTourismPerceived RiskProspect TheoryRisk BehaviorTheory Of Planned BehaviorTourism PlanningTourist BehaviorTourist Behavior IntentionTourist Behavior Under RiskTourist Risk PerceptionTourist Travel BehaviorTourist Travel Decision-making
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The theory of planned behavior
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