Customer service in industrial marketing: a Comparative Study

Peter M. Banting

European Journal of Marketing · 1976 · 78 citations · 12 references

DOIFull text

Open access

Concepts

Abstract

p. 136-145 ; Includes bibliographical references. ; Title from caption.;"A research report (reprinted from: European Journal of Marketing, vol. 10, no. 3 (summer, 1976) pp. 136-146)"--Cover.;"October, 1976"--Cover.

References

12