Information & Management · 2008 · 161 citations · 34 references
BusinessMarketingMarketing ManagementDecision Support SystemsMarketing AnalyticsPredictive AnalyticsChurn AnalysisChurn ManagementCustomer Behavior AnalyticsCustomer Churn PredictionCustomer SegmentationVoice Of The CustomerChurn DetectionChurn ModelingCustomer Churn ModelingCustomer Retention CampaignsCustomer Retention TargetingPredictive Model PerformancePredictive PerformancePredictive Performance Evaluation
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Indexing by latent semantic analysis
Scott Deerwester, Susan Dumais, George W. Furnas et al. · Journal of the American Society for Information Science · 1990 · 12.8K citations