The Journal of Business · 1980 · 429 citations · 5 references
Social SciencesBusiness EconomicsEconomicsConsumer BehaviorInnovationMicroeconomicsConsumer Demand AnalysisDemand AnalysisDemand TheoryInnovation DiffusionTechnological ChangeTechnology DiffusionAdoption Curve AnalysisAdoption Curve ModelingConsumer Technology AdoptionDiffusion Of Innovations ModelInnovation Adoption S-curveMarket DiffusionTechnology Adoption CurveTechnology Diffusion Curves
Frank M. Bass, The Relationship Between Diffusion Rates, Experience Curves, and Demand Elasticities for Consumer Durable Technological Innovations, The Journal of Business, Vol. 53, No. 3, Part 2: Interfaces Between Marketing and Economics (Jul., 1980), pp. S51-S67
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New Product Adoption and Diffusion
Everett M. Rogers · Journal of Consumer Research · 1976 · 787 citations
Dynamic Price Models for New-Product Planning
B.B. Robinson, Chet Lakhani · Management Science · 1975 · 573 citations