Publication | Closed Access
What motivates customers to participate in social commerce? The impact of technological environments and virtual customer experiences
788
Citations
71
References
2014
Year
Customer ExperienceCustomer SatisfactionOnline Customer BehaviorTechnological EnvironmentsDigital MarketingSocial CommerceInteractive MarketingManagementUser ExperienceConsumer ResearchBusinessVirtual Customer ExperiencesConsumer BehaviorCustomer ParticipationCustomer InvolvementMarketingCustomer Community
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