The over-categorization effect: How the number of categorizations influences shoppers' perceptions of variety and satisfaction

The magical number seven, plus or minus two: Some limits on our capacity for processing information.

George Miller · Psychological Review · 1956 · 17.5K citations

Social Sciences, Psychology, Social Psychology +10

The magical number seven, plus or minus two: Some limits on our capacity for processing information.

George Miller · Psychological Review · 1994 · 17.3K citations

Social Sciences, Psychology, Social Psychology +10

Stability in Competition

Harold Hotelling · The Economic Journal · 1929 · 6.8K citations

Judgment Under Uncertainty: Heuristics and Biases.

Glenn Shafer, Daniel Kahnerman, Paul Slovic et al. · Journal of the American Statistical Association · 1984 · 5.7K citations

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Cognitive representations of semantic categories.

Eleanor Rosch · Journal of Experimental Psychology General · 1975 · 4.5K citations

Language Studies, Behavioral Sciences, Psychology +14