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Daniel McFadden · eScholarship (California Digital Library) · 1972 · 14K citations

Business, Decision Sciences, Economics +14

Frontiers in Econometrics

John G. Cragg, Paul Zarembka · Canadian Journal of Economics/Revue canadienne d économique · 1975 · 8.4K citations

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Peter M. Chisnall · Journal of Advertising Research · 2007 · 3.2K citations

Social Sciences, Communication, Experimental Design +10

Web Surveys

Mick P. Couper · Public Opinion Quarterly · 2000 · 2.1K citations

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The Mixed Logit model: The state of practice

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Public Health, Biostatistics, Decision Analysis +6