Evaluation measures for interactive information retrieval

An evaluation of retrieval effectiveness for a full-text document-retrieval system

David C. Blair, M. E. Maron · Communications of the ACM · 1985 · 666 citations · Full text

Computing, Computer Science, Information Systems +15

Issues in Marketing's use of Multi-Attribute Attitude Models

William L. Wilkie, Edgar A. Pessemier · Journal of Marketing Research · 1973 · 617 citations

Business, Marketing, Marketing Management +7

Formative design evaluation of superbook

Dennis E. Egan, Joel R. Remde, Louis M. Gomez et al. · ACM Transactions on Information Systems · 1989 · 347 citations · Full text

Education, Computer Science, Educational Technology +17

Issues in Marketing's Use of Multi-Attribute Attitude Models

William L. Wilkie, Edgar A. Pessemier · Journal of Marketing Research · 1973 · 290 citations

Business, Marketing, Marketing Management +7

A study of information seeking and retrieving. I. Background and methodology

Tefko Saračević, Paul B. Kantor, Alice Yanosko Chamis et al. · Journal of the American Society for Information Science · 1988 · 242 citations

Computing, Computer Science, Information Systems +16