Patterns in the Diffusion of Strategies Across Organizations: Insights from the Innovation Diffusion Literature

Abstract

Hugh M. O'Neill, Richard W. Pouder, Ann K. Buchholtz, Patterns in the Diffusion of Strategies across Organizations: Insights from the Innovation Diffusion Literature, The Academy of Management Review, Vol. 23, No. 1 (Jan., 1998), pp. 98-114