Concepedia

Improving interface congruence between manufacturing and marketing in industrial-product manufacturers

Boo‐Ho Rho, Yong-Seok Hahm, Yung-Mok Yu

International Journal of Production Economics · 1994 · 49 citations · 16 references

Concepts

ManagementMarketingMarketing ManagementMarketing StrategyNew Product DevelopmentStrategic MarketingDesign For ManufacturingHuman Factors In ManufacturingManufacturing System IntegrationProduct DevelopmentProduct-process AlignmentIndustrial Product-service SystemsManufacturing FocusManufacturing IntegrationManufacturing Integration ArchitectureProduct-market Relatedness

References

16

Doctoral Dissertation

Church History · 1956 · 2.6K citations

Medicine, Pharmacology, Physiology +17

Restoring Our Competitive Edge: Competing through Manufacturing.

Laura Thomas, Robert H. Hayes, Steven C. Wheelwright · Administrative Science Quarterly · 1985 · 2.2K citations

Management, Strategic Management, Strategy +17

Restoring our Competitive Edge: Competing through Manufacturing

Howard D. Feldman · American Journal of Small Business · 1985 · 952 citations

Management, Strategic Management, Strategy +12

ORGANIZATIONAL INTEGRATION AND PROCESS INNOVATION.

John E. Ettlie, Ernesto M. Reza · Academy of Management Journal · 1992 · 631 citations

Management, Innovation Management, Technology Management +17

Patterns of Communication Among Marketing, Engineering and Manufacturing—A Comparison Between Two New Product Teams

Abbie Griffin, John R. Hauser · Management Science · 1992 · 573 citations

Management, Communication, Organization Studies +15