Publication | Closed Access
Defining 'Functional Products' through their constituents
27
Citations
24
References
2015
Year
Customer SatisfactionChemical CompositionConsumer ResearchFunctional ProductsProduct Management'Functional ProductsProduct ExperienceManagementFunctional FoodsFine ChemicalNatural ProductsConsumer BehaviorNew Product DevelopmentCustomer InvolvementHealth SciencesActive IngredientMarketingIndustrial DesignLiterature ReviewComprehensive FrameworkBusiness
Based on empirical studies combined with a literature review, the paper proposes a comprehensive framework defining Functional Products (FP) through their constituents. The framework adds additional specificity to the literature by identifying and discussing existing and emerging constituents of FP, shedding further light on what is needed to create a long and trustful win–win situation between providers and customers in an FP context.
| Year | Citations | |
|---|---|---|
Page 1
Page 1