TRAVEL INFORMATION PROCESSING APPLYING A DUAL-PROCESS MODEL

The Practice of Social Research

Alan Neustadtl, Earl R. Babbie · Teaching Sociology · 1989 · 14.5K citations

Social Sciences, Sociology, Community Engagement +16

Feeling and thinking: Preferences need no inferences.

Robert B. Zajonc · American Psychologist · 1980 · 7.8K citations · Full text

Social Sciences, Behavioral Sciences, Psychology +8

Quasi-experimentation: Design and analysis issues for field settings

Patrick E. Shrout · Evaluation and Program Planning · 1980 · 6.1K citations

Public Health, Design, Experimental Design +10

Heuristic versus systematic information processing and the use of source versus message cues in persuasion.

Shelly Chaiken · Journal of Personality and Social Psychology · 1980 · 5.2K citations

Social Sciences, Psychology, Social Psychology +12

Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement

Richard E. Petty, John T. Cacioppo, David W. Schumann · Journal of Consumer Research · 1983 · 4.6K citations

Business, Marketing, Marketing Management +14