Industrial Marketing Management · 2015 · 90 citations · 80 references
ManagementBusinessRetail AgglomerationService CompetitionSale ResearchBusiness StrategySupply Chain ManagementPurchasingMarketing
80
Reuben M. Baron, David A. Kenny · Journal of Personality and Social Psychology · 1986 · 69.4K citations
Statistical Considerations, Social Psychology, Interpersonal Relationships +8