International Journal of Nonprofit and Voluntary Sector Marketing · 2014 · 28 citations · 64 references
Public AffairsReligionSociologyPhilanthropyProsocial BehaviorPsychology Of ReligionCharitable GivingReligious PhilanthropyPersonal ReligiosityReligious Charitable OrganizationsVolunteerism In Religious Contexts
The purpose of this study is to explore the impact of religiosity on reasons that individuals volunteer. Additionally, this study will investigate the pro‐social attitudes towards helping others and charitable organizations. This study focuses on Indonesia where religion plays an important role in daily life. The data were derived from a convenience sampling at a large private university in Surabaya, Indonesia (N = 258). The results showed that individuals with high intrinsic and extrinsic personal religiosity were more likely to have ‘other‐oriented’ reasons when performing philanthropic activities. Nonetheless, religiosity did not influence attitudes of individuals towards helping others. This study contributes to the debate regarding the effect of religious values on pro‐social attitudes in the context of a developing country. Furthermore, the study provides social implications for researchers, policy makers and practitioners operating in a developing country. This is one of the first few studies exploring the impact of religion on attitude towards charitable organization in Indonesia. Copyright © 2014 John Wiley & Sons, Ltd.
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