Quality and reliability in new product development

M. Natarajan, V. Senthil, S.R. Devadasan, Narendra Mohan, N.M. Sivaram

Journal of Manufacturing Technology Management · 2013 · 13 citations · 46 references

Concepts

TL;DR

The paper proposes the QUARNEWSS model to integrate Six Sigma principles into the new product development process, aiming to embed quality and reliability from the outset. QUARNEWSS combines the four stages of NPD with DMAIC and belt‑based training, and was applied to a compressed‑air treatment product at a manufacturing firm. Implementation showed that QUARNEWSS systematically enhances quality and reliability, meeting modern customer demands for high‑performance products.

Abstract

Purpose – The purpose of this paper is to contribute a model that would facilitate the infusing of quality and reliability in new products by blending Six Sigma concept and new product development (NPD) process. Design/methodology/approach – A model called QUARNEWSS (stands for QUA – quality, R – reliability, NEW – new product and SS – Six Sigma) was designed. QUARNEWSS blends four stages of NPD process with Six Sigma's DMAIC improvement methodology and belt-based training infrastructure. After designing, QUARNEWSS was adopted to infuse quality and reliability in a new product being developed at a compressed air treatment products manufacturing company. Findings – The implementation experience indicated that QUARNEWSS could act as a vehicle for systematically infusing quality and reliability in new products. Originality/value – The contribution of QUARNEWSS model through this paper is valuable on considering the fact that modern customers demand new products with high degree of quality and reliability.

References

46