Return Decision-making

Return Decision-Making is a theoretical construct in consumer behavior that identifies the cognitive and situational factors influencing a customer's choice to return a purchased product, distinguishing it from related post-purchase behaviors by focusing specifically on the evaluation and justification processes preceding the return action.

35

Publications

2.6K

Citations

83

Authors

63

Institutions

Publications per year

2017–2026

16

Variants

Return Decision Making

Authors

83

  1. LH
    Lu Hsiao

    National Chung Hsing University, Taiwan

    2 publications · 66 citations

    2

    h-index

  2. TZ
    Tianxin Zou

    University of Florida, United States

    1 publications · 84 citations

    1

    h-index

  3. ZW
    Zhiguo Wang

    Dalhousie University, Canada

    1 publications · 17 citations

    1

    h-index

  4. JM
    Jochen Mayer

    University of Tübingen, Germany

    1 publications · 15 citations

    1

    h-index

  5. CW
    Chong Wang

    Cranfield University, United Kingdom

    1 publications · 51 citations

    1

    h-index

1–5 of 83

Venues

  1. Journal of Retailing and Consumer Services

    3 publications · 331 citations

    3

    h-index

  2. Production and Operations Management

    POMS · 3 publications · 209 citations

    3

    h-index

  3. European Journal of Operational Research

    2 publications · 186 citations

    2

    h-index

  4. Management Science

    2 publications · 459 citations

    2

    h-index

  5. Journal of Ethnic and Migration Studies

    JEMS · 1 publications · 54 citations

    1

    h-index

1–5