Reception Pragmatics is a theoretical framework within cross-cultural communication that specifies how situational, cultural, and interpretive factors shape the pragmatic interpretation of messages by receivers in intercultural contexts.
6
Publications
495
Citations
10
Authors
7
Institutions
Publications per year
2017–2026
1
Parents
Publications
6
A pragmatics theory on television advertising
Gonzalo Martínez-Camino, Manuel Pérez-Saiz · Journal of Pragmatics · 2012 · 16 citations
Business, Communication, Marketing +13
1–5 of 6
Authors
10
- SR
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- AA
1
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- NW
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- HJ
1
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- CC
1
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1–5 of 10
Institutions
7
Hankuk University of Foreign Studies
Seoul, South Korea
1 h-index
1 publications
20 citations
University of Michigan
Ann Arbor, United States
1 h-index
1 publications
302 citations
National Taiwan Normal University
Taipei, Taiwan
1 h-index
1 publications
40 citations
Universidad de Cantabria
Santander, Spain
1 h-index
2 publications
32 citations
Sangmyung University
Jongno-gu, South Korea
1 h-index
1 publications
20 citations
Université de Franche-Comté
Besançon, France
1 h-index
1 publications
40 citations
University of Michigan–Dearborn
Dearborn, United States
1 h-index
1 publications
302 citations
1–7 of 7
Venues
- Journal of Pragmatics
2 publications · 36 citations
2
h-index
- Educational leadership
EL · 1 publications · 15 citations
1
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- Social Indicators Research
1 publications · 302 citations
1
h-index
- Target International Journal of Translation Studies
1 publications · 102 citations
1
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- Physical Education and Sport Pedagogy
1 publications · 40 citations
1
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1–5