Product Planning is a strategic decision-making process within product management that involves defining a product’s vision, roadmap, and feature prioritization to align development activities with market demands, organizational goals, and technological capabilities over time.
1.7K
Publications
129.1K
Citations
3K
Authors
1K
Institutions
Publications per year
2017–2026
214
Publications
1.7K
The new new product development game
Journal of Product Innovation Management · 1986 · 1.6K citations
1–5 of 1.7K
Authors
3K
- RG
33
h-index
- TW
16
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- RJ
13
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- LH
13
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- AG
13
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1–5 of 3K
Institutions
1K
Massachusetts Institute of Technology
Cambridge, United States
20 h-index
48 publications
11.8K citations
Pennsylvania State University
State College, United States
20 h-index
52 publications
3K citations
National University of Singapore
Singapore, Singapore
17 h-index
41 publications
1.8K citations
Technical University of Denmark
Kongens Lyngby, Denmark
16 h-index
57 publications
1.8K citations
City University of Hong Kong
Hong Kong, Hong Kong
15 h-index
22 publications
1.4K citations
The University of Texas at Austin
Austin, United States
15 h-index
20 publications
2.8K citations
McMaster University
Hamilton, Canada
15 h-index
18 publications
3.8K citations
Nanyang Technological University
Singapore, Singapore
15 h-index
34 publications
1.8K citations
1–8 of 1K
Venues
- Journal of Product Innovation Management
124 publications · 20K citations
65
h-index
- Industrial Marketing Management
35 publications · 4K citations
28
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- International Journal of Production Research
47 publications · 1.8K citations
26
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- Management Science
28 publications · 6.8K citations
26
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- Computers in Industry
36 publications · 1.9K citations
25
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