Network orchestration is a research concept and methodological approach examining the deliberate strategies and mechanisms employed by a focal entity to coordinate, govern, and influence the activities of diverse, often independent actors within a network. It investigates the processes by which an orchestrator facilitates collaboration, leverages distributed resources, manages interdependencies, and aligns participant interests to achieve collective goals and generate network-level outcomes, highlighting its significance in enabling value creation, innovation, and the pursuit of complex objectives in multi-actor systems.