Concepedia

Mohanbir Sawhney

MS

26

Publications

6.3K

Citations

22

H-Index

1994

Active since

Affiliations

Northwestern University(Current)

Kellogg's (Canada)

Rensselaer Polytechnic Institute

Bocconi University

University of Pennsylvania

Mohanbir Sawhney is an author at Northwestern University specializing in management, marketing, and business.

Top concepts

Publications per year

1994–2019

26

Publications

26

Collaborating to create: The Internet as a platform for customer engagement in product innovation

Mohanbir Sawhney, Gianmario Verona, Emanuela Prandelli · Journal of Interactive Marketing · 2005 · 1.4K citations

Communities of Creation: Managing Distributed Innovation in Turbulent Markets

Mohanbir Sawhney, Emanuela Prandelli · California Management Review · 2000 · 688 citations

, , +16

E-hubs: the new B2B (business-to-business) marketplaces.

Stuart S. Kaplan, Mohanbir Sawhney · PubMed · 2001 · 622 citations

, , +18

The 12 different ways for companies to innovate

Mohanbir Sawhney, Robert C. Wolcott, Iñigo Arroniz · IEEE Engineering Management Review · 2007 · 595 citations

, , +15

A Parsimonious Model for Forecasting Gross Box-Office Revenues of Motion Pictures

Mohanbir Sawhney, Jehoshua Eliashberg · Marketing Science · 1996 · 476 citations

, , +24

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