Concepedia

Installed Base Exploitation

Installed Base Exploitation is a strategic competitive practice in platform markets where an incumbent leverages its existing user base as a foundation to expand into adjacent markets by bundling or integrating complementary services, thereby capitalizing on network effects and switching costs to displace rivals.

11

Publications

902

Citations

14

Authors

15

Institutions

Publications per year

2017–2026

1

Parents

Publications

11

INDIRECT NETWORK EFFECTS AND THE PRODUCT CYCLE: VIDEO GAMES IN THE U.S., 1994-2002*

Matthew T. Clements, Hiroshi Ōhashi · Journal of Industrial Economics · 2005 · 405 citations · Full text

, , +16

Exploiting the installed base using cross-merchandising and category destination programs

Xavier Drèze, Stephen J. Hoch · International Journal of Research in Marketing · 1998 · 152 citations · Full text

, , +14

Indirect Network Effects and the Product Cycle: Video Games in the U.S., 1994-2002

Matthew T. Clements, Hiroshi Ōhashi · SSRN Electronic Journal · 2004 · 80 citations · Full text

, , +16

Challenges for going downstream

Jaana Auramo, Timo Ala‐Risku · International Journal of Logistics Research and Applications · 2005 · 77 citations

, , +14

The power of an installed base to combat lifecycle decline: The case of video games

André Marchand · International Journal of Research in Marketing · 2015 · 51 citations

, , +15

1–5 of 11

Authors

14

  1. TA
    Timo Ala‐Risku

    Aalto University, Finland

    2 publications · 93 citations

    2

    h-index

  2. RC
    Randal C. Picker

    University of Chicago, United States

    2 publications · 60 citations

    2

    h-index

  3. MT
    Matthew T. Clements

    St. Edward's University, United States

    2 publications · 485 citations

    2

    h-index

  4. HŌ
    Hiroshi Ōhashi

    Hokkaido University, Japan

    2 publications · 485 citations

    2

    h-index

  5. XD
    Xavier Drèze

    University of Pennsylvania, United States

    1 publications · 152 citations

    1

    h-index

1–5 of 14

Institutions

15

  1. The University of Tokyo

    Tokyo, Japan

    2 h-index

    2 publications

    485 citations

  2. University of Chicago

    Chicago, United States

    2 h-index

    2 publications

    60 citations

  3. Singapore Management University

    Singapore, Singapore

    1 h-index

    1 publications

    15 citations

  4. University of Southern California

    Los Angeles, United States

    1 h-index

    1 publications

    152 citations

  5. Bureau d'Economie Théorique et Appliquée

    Strasbourg, France

    1 h-index

    1 publications

    31 citations

  6. Aalto University

    Espoo, Finland

    1 h-index

    1 publications

    16 citations

  7. University of Münster

    Münster, Germany

    1 h-index

    1 publications

    51 citations

  8. Japan University of Economics

    Fukuoka, Japan

    1 h-index

    1 publications

    80 citations

1–8 of 15

Venues

  1. International Journal of Research in Marketing

    IJRM · 2 publications · 203 citations

    2

    h-index

  2. SSRN Electronic Journal

    Repository · 2 publications · 126 citations

    2

    h-index

  3. eYLS (Yale Law School)

    Repository · 1 publications · 14 citations

    1

    h-index

  4. DSpace@MIT (Massachusetts Institute of Technology)

    Repository · 1 publications · 15 citations

    1

    h-index

  5. European Journal of Operational Research

    1 publications · 15 citations

    1

    h-index

1–5