Fundraising Persistence is a strategic construct in fundraising theory that denotes the sustained, intentional effort by organizations to maintain donor engagement and secure contributions over time despite setbacks, distinguished by its focus on long-term relational continuity and adaptive resilience in resource acquisition.
4
Publications
312
Citations
7
Authors
7
Institutions
Publications per year
2017–2026
2
Parents
Publications
4
The one-to-one future of fundraising
Don Peppers, Martha Rogers · New Directions for Philanthropic Fundraising · 1997 · 147 citations
1–5 of 4
Authors
7
- TJ
3
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- SN
3
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- RS
3
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- RS
2
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- RS
1
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1–5 of 7
Institutions
7
University of Virginia
Charlottesville, United States
3 h-index
3 publications
165 citations
University of Chicago
Chicago, United States
3 h-index
3 publications
165 citations
University of Oxford
Oxford, United Kingdom
3 h-index
4 publications
234 citations
Science Oxford
Oxford, United Kingdom
2 h-index
3 publications
157 citations
National Bureau of Economic Research
Cambridge, United States
2 h-index
2 publications
88 citations
European Corporate Governance Institute
Brussels, Belgium
2 h-index
4 publications
176 citations
Lexington School for the Deaf
New York, United States
2 h-index
2 publications
88 citations
The University of Queensland
Brisbane, Australia
1 publications
10 citations
1–8 of 7
Venues
- SSRN Electronic Journal
Repository · 2 publications · 88 citations
2
h-index
- Journal of Corporate Finance
1 publications · 77 citations
1
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- New Directions for Philanthropic Fundraising
NDPF · 1 publications · 147 citations
1
h-index
- Marketing Letters
1 publications · 10 citations
1–4