Franchise Incentive Alignment

Franchise Incentive Alignment is a theoretical construct in franchise management that specifies the mechanisms and conditions under which the strategic objectives and operational motivations of franchisors and franchisees are mutually coordinated to enhance cooperative performance and long-term network stability.

2

Publications

176

Citations

6

Authors

5

Institutions

Publications per year

2017–2026

1

Authors

6

  1. JD
    Julian Dormann

    University of Münster, Germany

    1 publications · 121 citations

    1

    h-index

  2. SM
    Sudha Mani

    Monash University, Australia

    1 publications · 55 citations

    1

    h-index

  3. OC
    Olivier Cochet

    University of Münster, Germany

    1 publications · 121 citations

    1

    h-index

  4. KH
    Kenneth H. Wathne

    University of Wisconsin–Madison, United States

    1 publications · 55 citations

    1

    h-index

  5. KD
    Kersi D. Antia

    Western University, Canada

    1 publications · 55 citations

    1

    h-index

1–5 of 6

Venues

  1. Journal of Small Business Management

    JSBM · 1 publications · 121 citations

    1

    h-index

  2. Journal of Marketing Research

    1 publications · 55 citations

    1

    h-index

  3. Revue d économie industrielle

    1 publications · 14 citations

1–3