Engagement Intensity
Engagement Intensity is a quantitative metric within the domain of digital audience engagement that measures the depth and frequency of user interactions with digital content, distinguishing itself from related metrics by emphasizing the cumulative weight of active, intentional user behaviors over passive or incidental exposures.
29
Publications
1.6K
Citations
111
Authors
58
Institutions
Publications per year
2017–2026
21
Parents
29
Ana Cristina Munaro, Renato Hübner Barcelos, Eliane Cristine Francisco Maffezzolli et al. · Journal of Consumer Behaviour · 2021 · 161 citations
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58
Nanyang Technological University
Singapore, Singapore
2 h-index
2 publications
98 citations
Shenzhen Institutes of Advanced Technology
Shenzhen, China
2 h-index
7 publications
314 citations
Cardiff University
Cardiff, United Kingdom
1 h-index
1 publications
98 citations
Pontifícia Universidade Católica do Paraná
Curitiba, Brazil
1 h-index
4 publications
644 citations
University of Maryland, College Park
College Park, United States
1 h-index
1 publications
11 citations
Stanford University
Stanford, United States
1 h-index
1 publications
28 citations

Changchun University of Science and Technology
Changchun, China
1 h-index
1 publications
44 citations
Northeast Normal University
Changchun, China
1 h-index
2 publications
88 citations
1–8 of 58
1 publications · 128 citations
1
h-index
1 publications · 22 citations
1
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1 publications · 98 citations
1
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1 publications · 50 citations
1
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JABFM · 1 publications · 22 citations
1
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1–5