Digital Expansion

Digital Expansion is a strategic business growth approach that leverages digital technologies, platforms, and data-driven methods to extend market reach, enhance customer engagement, and scale operations beyond traditional physical or geographic boundaries.

52

Publications

3.9K

Citations

153

Authors

92

Institutions

Publications per year

2017–2026

39

Authors

153

  1. JH
    Jimmy Huang

    University of Warwick, United Kingdom

    2 publications · 515 citations

    2

    h-index

  2. BB
    Benedetta Brevini

    The University of Sydney, Australia

    2 publications · 27 citations

    2

    h-index

  3. MJ
    Martin J. Liu

    University of Nottingham Ningbo China, China

    2 publications · 515 citations

    2

    h-index

  4. OH
    Ola Henfridsson

    University of Warwick, United Kingdom

    2 publications · 515 citations

    2

    h-index

  5. DG
    Dong Guo

    Columbia University, United States

    1 publications · 58 citations

    1

    h-index

1–5 of 153

Venues

  1. Sustainability

    3 publications · 149 citations

    3

    h-index

  2. Journal of Applied Research in Memory and Cognition

    JARMAC · 3 publications · 219 citations

    3

    h-index

  3. Technological Forecasting and Social Change

    3 publications · 233 citations

    3

    h-index

  4. SSRN Electronic Journal

    Repository · 2 publications · 26 citations

    2

    h-index

  5. Energy

    2 publications · 109 citations

    2

    h-index

1–5