Demand-based Merchandising

Demand-Based Merchandising is a merchandising strategy that belongs to the class of market-responsive retail planning methods, distinguished by its reliance on real-time consumer demand data to determine product assortment, pricing, and inventory allocation decisions.

5

Publications

444

Citations

8

Authors

5

Institutions

Publications per year

2017–2026

1

Authors

8

  1. RA
    Robert A. Mittelstaedt

    University of Nebraska–Lincoln, United States

    1 publications · 27 citations

    1

    h-index

  2. JL
    Juhnyoung Lee

    IBM (United States), United States

    1 publications · 28 citations

    1

    h-index

  3. RS
    R. Sadr

    University of California, Los Angeles, United States

    1 publications · 199 citations

    1

    h-index

  4. KR
    Kumar Rajaram

    University of California, Los Angeles, United States

    1 publications · 175 citations

    1

    h-index

  5. CC
    Chris Cawthorn

    1 publications · 15 citations

    1

    h-index

1–5 of 8

Venues

  1. European Journal of Operational Research

    1 publications · 175 citations

    1

    h-index

  2. 1

    h-index

  3. Business Horizons

    1 publications · 199 citations

    1

    h-index

  4. Journal of Business Research

    JBR · 1 publications · 27 citations

    1

    h-index

  5. Electronic Markets

    EM · 1 publications · 28 citations

    1

    h-index

1–5