Concepedia

Consumer Usability Testing

Consumer Usability Testing is a systematic evaluation method within package prototyping that assesses the ease, efficiency, and effectiveness with which target consumers can interact with a packaging design to achieve intended use objectives under realistic conditions.

26

Publications

1.7K

Citations

66

Authors

28

Institutions

Publications per year

2017–2026

2

Parents

Publications

26

The use of immersive technologies to improve consumer testing: The role of ecological validity, context and engagement in evaluating coffee

Ronald G. Bangcuyo, Kacey Smith, Jamie L. Zumach et al. · Food Quality and Preference · 2014 · 200 citations

, , +13

Usability of consumer electronic products

Sung H. Han, Myung Hwan Yun, Jiyoung Kwahk et al. · International Journal of Industrial Ergonomics · 2001 · 191 citations

, , +12

The assessment of usability of electronic shopping: A heuristic evaluation

Sherry Y. Chen, Robert D. Macredie · International Journal of Information Management · 2005 · 143 citations · Full text

, , +14

A methodology for evaluating the usability of audiovisual consumer electronic products

Jiyoung Kwahk, Sung H. Han · Applied Ergonomics · 2002 · 124 citations

, , +11

Usability and biometric verification at the ATM interface

Lynne Coventry, Antonella De Angeli, Graham Johnson · 2003 · 119 citations

, , +17

1–5 of 26

Authors

66

  1. SH
    Sung H. Han

    Pohang University of Science and Technology, South Korea

    4 publications · 385 citations

    4

    h-index

  2. JK
    Jiyoung Kwahk

    Pohang University of Science and Technology, South Korea

    3 publications · 325 citations

    3

    h-index

  3. MH
    Myung Hwan Yun

    Seoul National University, South Korea

    2 publications · 201 citations

    2

    h-index

  4. LC
    Lynne Coventry

    Northumbria University, United Kingdom

    2 publications · 138 citations

    2

    h-index

  5. AD
    Antonella De Angeli

    University of Trento, Italy

    2 publications · 138 citations

    2

    h-index

1–5 of 66

Institutions

28

  1. Pohang University of Science and Technology

    Pohang, South Korea

    4 h-index

    13 publications

    1.1K citations

  2. University of Kentucky

    Lexington, United States

    2 h-index

    4 publications

    130 citations

  3. University of Helsinki

    Helsinki, Finland

    1 h-index

    2 publications

    166 citations

  4. University of Dundee

    Dundee, United Kingdom

    1 h-index

    3 publications

    357 citations

  5. University of Maryland, Baltimore

    Baltimore, United States

    1 h-index

    1 publications

    92 citations

  6. University of Maryland, Baltimore County

    Baltimore, United States

    1 h-index

    1 publications

    92 citations

  7. University of Fribourg

    Fribourg, Switzerland

    1 h-index

    2 publications

    44 citations

  8. Hongik University

    Seoul, South Korea

    1 h-index

    1 publications

    10 citations

1–8 of 28

Venues

  1. Food Quality and Preference

    3 publications · 315 citations

    3

    h-index

  2. Applied Ergonomics

    2 publications · 146 citations

    2

    h-index

  3. International Journal of Industrial Ergonomics

    2 publications · 251 citations

    2

    h-index

  4. Electronic Commerce Research

    1 publications · 92 citations

    1

    h-index

  5. Information Technology & Tourism

    ITT · 1 publications · 40 citations

    1

    h-index

1–5