Competitive Export Pricing

Competitive Export Pricing is a strategic pricing method within international marketing that sets export prices primarily based on competitors' price levels in the target market, distinguished by its outward competitive orientation rather than cost-based or market-based value assessment.

26

Publications

788

Citations

37

Authors

30

Institutions

Publications per year

2017–2026

2

Authors

37

  1. HM
    Helena Marqués

    Universitat de les Illes Balears, Spain

    2 publications · 38 citations

    2

    h-index

  2. NT
    Nikolaos Tzokas

    University of East Anglia, United Kingdom

    2 publications · 103 citations

    2

    h-index

  3. SM
    Sushanta Mallick

    Queen Mary University of London, United Kingdom

    2 publications · 38 citations

    2

    h-index

  4. BS
    Barbara Stöttinger

    Vienna University of Economics and Business, Austria

    2 publications · 79 citations

    2

    h-index

  5. KS
    Kerstin Stahn

    Deutsche Bundesbank, Germany

    2 publications · 27 citations

    2

    h-index

1–5 of 37

Venues

  1. Journal of International Marketing

    3 publications · 111 citations

    3

    h-index

  2. Industrial Marketing Management

    2 publications · 75 citations

    2

    h-index

  3. RePEc: Research Papers in Economics

    Repository · 2 publications · 42 citations

    2

    h-index

  4. Journal of International Economics

    2 publications · 65 citations

    2

    h-index

  5. Focus on European economic integration

    FEEI · 1 publications · 19 citations

    1

    h-index

1–5