Candidate Image Evaluation

Candidate Image Evaluation is a construct in political communication research that systematically assesses the perceived personal and professional attributes of a political candidate as shaped by attack advertisements, distinguishing it from general voter assessment by focusing specifically on the cognitive and affective dimensions of candidate perception influenced by negative campaigning.

171

Publications

10K

Citations

321

Authors

187

Institutions

Publications per year

2017–2026

21

Parents

Authors

321

  1. LL
    Lynda Lee Kaid

    University of Oklahoma, United States

    9 publications · 464 citations

    9

    h-index

  2. AF
    Andrzej Fałkowski

    Uniwersytet SWPS, Poland

    6 publications · 218 citations

    6

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  3. WC
    Wojciech Cwalina

    DePaul University, United States

    6 publications · 218 citations

    6

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  4. PA
    Paul A. Mongeau

    Miami University, United States

    5 publications · 97 citations

    5

    h-index

  5. JS
    Judith S. Trent

    University of Cincinnati, United States

    5 publications · 97 citations

    5

    h-index

1–5 of 321

Venues

  1. American Behavioral Scientist

    ABS · 11 publications · 371 citations

    11

    h-index

  2. Journal of Political Marketing

    10 publications · 326 citations

    10

    h-index

  3. Political Psychology

    8 publications · 662 citations

    8

    h-index

  4. Political Research Quarterly

    PRQ · 5 publications · 562 citations

    5

    h-index

  5. Political Communication

    5 publications · 171 citations

    5

    h-index

1–5