Judith S. Trent

Sex still counts: Women's use of televised advertising during the decade of the 80's

Judith S. Trent, Teresa Chandler Sabourin · Journal of Applied Communication Research · 1993 · 36 citations

Gendered Perception, Televised Advertising, Political Behavior +17

The Consistent Attributes of the Ideal Presidential Candidate in an Increasingly Divided Electorate

Judith S. Trent, Cady Short-Thompson, Paul A. Mongeau et al. · American Behavioral Scientist · 2017 · 26 citations

Increasingly Divided Electorate, Political Process, Political Polarization +18

The Ideal Candidate

Judith S. Trent, Paul A. Mongeau, Jimmie D. Trent et al. · American Behavioral Scientist · 1993 · 25 citations

Democracy, Political Theory, Personal Qualities +14

Presidential surfacing: The ritualistic and crucial first act

Judith S. Trent · Communication Monographs · 1978 · 19 citations

Public Policy, Campaign Financing Law, Smart Voting +11

Image, Media Bias, and Voter Characteristics

Judith S. Trent, Cady Short-Thompson, Paul A. Mongeau et al. · American Behavioral Scientist · 2001 · 18 citations

Citizen Journalism, Political Process, Public Opinion +21