Concepedia

Branded Architecture

Branded Architecture is a strategic design practice within environmental branding that integrates a brand’s identity into the physical structure and spatial experience of buildings to distinguish them through visual, material, and experiential coherence with the brand’s values and narrative.

43

Publications

3.1K

Citations

63

Authors

40

Institutions

Publications per year

2017–2026

8

Variants

Architectural Branding

Parents

Publications

43

Hard‐branding the cultural city – from Prado to Prada

Graeme Evans · International Journal of Urban and Regional Research · 2003 · 655 citations

, , +12

Brandscapes: Architecture in the Experience Economy

Architectural Theory Review · 2008 · 279 citations · Full text

, , +10

Culture Stories:Understanding Cultural urban Branding

Ole B. Jensen · Planning Theory · 2007 · 253 citations

, , +17

City Branding and Identity

Naciye Doratlı, Mukaddes Fasli · Procedia - Social and Behavioral Sciences · 2012 · 173 citations · Full text

, , +13

Architecture and crisis: re-inventing the icon, re-imag(in)ing London and re-branding the City

Maria Kaïka · Transactions of the Institute of British Geographers · 2010 · 139 citations

, , +10

1–5 of 43

Authors

63

  1. MM
    M.Paz Moral Zuazo

    Las Vegas Institute, United States

    1 publications · 45 citations

    1

    h-index

  2. GM
    Gjoko Muratovski

    Swinburne University of Technology, Australia

    1 publications · 37 citations

    1

    h-index

  3. MP
    Michael Petromilli

    Cabinet Office, Japan

    1 publications · 117 citations

    1

    h-index

  4. RC
    Rodrigo Castilhos

    Universidade do Vale do Rio dos Sinos, Brazil

    1 publications · 27 citations

    1

    h-index

  5. NC
    Nelarine Cornelius

    University of Bradford, United Kingdom

    1 publications · 65 citations

    1

    h-index

1–5 of 63

Institutions

40

  1. Aalborg University

    Aalborg, Denmark

    2 h-index

    2 publications

    272 citations

  2. McGill University

    Montreal, Canada

    2 h-index

    2 publications

    66 citations

  3. University of the Arts London

    London, United Kingdom

    2 h-index

    3 publications

    221 citations

  4. Australian Regenerative Medicine Institute

    Clayton, Australia

    1 h-index

    1 publications

    13 citations

  5. Oxford Brookes University

    Oxford, United Kingdom

    1 h-index

    1 publications

    30 citations

  6. University of Canterbury

    Christchurch, New Zealand

    1 h-index

    1 publications

    75 citations

  7. SKEMA Business School

    Lille, France

    1 h-index

    1 publications

    27 citations

  8. University of the Basque Country

    Leioa, Spain

    1 h-index

    3 publications

    135 citations

1–8 of 40

Venues

  1. Place Branding and Public Diplomacy

    4 publications · 137 citations

    4

    h-index

  2. Procedia - Social and Behavioral Sciences

    2 publications · 186 citations

    2

    h-index

  3. 2

    h-index

  4. California Management Review

    CMR · 2 publications · 123 citations

    2

    h-index

  5. Journal of Brand Management

    2 publications · 93 citations

    2

    h-index

1–5