Audience Tracking

Audience Tracking is a methodological construct in audience measurement that systematically monitors and records individual or collective exposure to media content over time to quantify behavioral patterns and media consumption dynamics.

74

Publications

3.9K

Citations

191

Authors

101

Institutions

Publications per year

2017–2026

36

Authors

191

  1. TW
    Timothy W. Whitfield

    Scripps Research Institute, United States

    2 publications · 93 citations

    2

    h-index

  2. JW
    Joel Waldfogel

    University of Minnesota, United States

    2 publications · 91 citations

    2

    h-index

  3. SM
    Subhayan Mukerjee

    National University of Singapore, Singapore

    2 publications · 159 citations

    2

    h-index

  4. RS
    Robert S. Headen

    University of Alabama, United States

    2 publications · 83 citations

    2

    h-index

  5. SM
    Sílvia Majó-Vázquez

    University of Oxford, United Kingdom

    2 publications · 159 citations

    2

    h-index

1–5 of 191

Venues

  1. Proceedings on Privacy Enhancing Technologies

    PoPETs · 3 publications · 176 citations

    3

    h-index

  2. SSRN Electronic Journal

    Repository · 3 publications · 50 citations

    3

    h-index

  3. Digital Journalism

    3 publications · 158 citations

    3

    h-index

  4. arXiv (Cornell University)

    Repository · 3 publications · 80 citations

    3

    h-index

  5. New Media & Society

    2 publications · 131 citations

    2

    h-index

1–5