Additive Utility Models
Additive Utility Models is a utility representation framework in decision theory that belongs to the class of multi-attribute utility models and is distinguished by its assumption that the overall utility of an alternative can be expressed as the sum of independent utility contributions from each attribute.
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13.2K
Citations
296
Authors
206
Institutions
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2017–2026
14
Variants
Additive Utility Theory
Parents
176
Measurable Multiattribute Value Functions
James S. Dyer, Rakesh K. Sarin · Operations Research · 1979 · 679 citations
Modeling Consumer Demand for Variety
Jaehwan Kim, Greg M. Allenby, Peter E. Rossi · Marketing Science · 2002 · 434 citations
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University of Toronto
Toronto, Canada
6 h-index
12 publications
703 citations
University of California, Irvine
Irvine, United States
5 h-index
6 publications
186 citations
Université Paris Cité
Paris, France
5 h-index
6 publications
2.2K citations
AT&T (United States)
Bedminster, United States
5 h-index
5 publications
153 citations
Massachusetts Institute of Technology
Cambridge, United States
4 h-index
5 publications
770 citations

Sorbonne Université
Paris, France
4 h-index
4 publications
82 citations

University of Piraeus
Piraeus, Greece
3 h-index
4 publications
96 citations
University of Illinois Urbana-Champaign
Urbana, United States
3 h-index
3 publications
82 citations
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15 publications · 1.8K citations
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6 publications · 116 citations
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4 publications · 241 citations
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