Concepedia

Zee-Sun Yun

ZY

Statistics

Publications

3

Citations

641

H-Index

3

Active since

2012

Affiliations

Western Michigan University(Current)

Zee-Sun Yun is an author at Western Michigan University specializing in consumer food choice, marketing, and food quality.

Publications per year

2012–2015

3

Publications

3

Consumers’ perceptions of organic food attributes and cognitive and affective attitudes as determinants of their purchase intentions toward organic food

Hyun-Joo Lee, Zee-Sun Yun · Food Quality and Preference · 2014 · 614 citations

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Mechanism of psychological distress-driven smoking addiction behavior

Jiyoung Hwang, Zee-Sun Yun · Journal of Business Research · 2015 · 16 citations

, , +12

The Determinants of Retail Loyalty of Indian Consumers

Zee-Sun Yun, Dawn Thorndike Pysarchik, Chitra Srivastava Dabas · Journal of Food Products Marketing · 2012 · 11 citations

, , +14

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