Concepedia

Michael J. Dotson

MJ

21

Publications

1.4K

Citations

17

H-Index

1988

Active since

Affiliations

Appalachian State University(Current)

Walker (United States)

Mississippi State University

Michael J. Dotson is an author at Appalachian State University specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementBusinessConsumer ResearchCustomer SatisfactionAdvertisingMarketing CommunicationTourismPublic HealthHealth

Publications per year

1988–2015

21

Publications

21

Understanding dog–human companionship

Michael J. Dotson, Eva M. Hyatt · Journal of Business Research · 2007 · 264 citations · Full text

Dog–human Companionship, Behavioral Sciences, Veterinary Behavioral Medicine +13

Major influence factors in children's consumer socialization

Michael J. Dotson, Eva M. Hyatt · Journal of Consumer Marketing · 2005 · 227 citations

Consumer Study, Consumer Research, Social Influence +17

Perceptions of real-estate brokers and buyers: A sales-orientation, customer-orientation approach

Brenna Dunlap, Michael J. Dotson, Terry M. Chambers · Journal of Business Research · 1988 · 161 citations

Customer Experience, Customer Satisfaction, Real-estate Brokers +4

An Exploratory Investigation into the Nature of Offensive Television Advertising

James H. Barnes, Michael J. Dotson · Journal of Advertising · 1990 · 109 citations

Targeted Advertising, Consumer Research, Offensive Advertising +21

Religious Symbols as Peripheral Cues in Advertising

Michael J. Dotson, Eva M. Hyatt · Journal of Business Research · 2000 · 91 citations

Marketing, Religious Symbols, Christian Symbolism +7

Rows per page

1–5 of 21