Statistics
Publications
83
Citations
8.5K
H-Index
37
Active since
1992
Pervaiz K. Ahmed is an author at Monash University Malaysia specializing in management, business, and strategic management.
Publications per year
1992–2023
83
83
Internal marketing issues and challenges
Pervaiz K. Ahmed, Mohammed Rafiq · European Journal of Marketing · 2003 · 483 citations
1–5 of 83