Concepedia

Author

Donna L. Hoffman

George Washington University

Also Known As

DONNA L. HOFFMAN THOMAS P. NOVAK, Donna L. Hoffman

2

Publications

1.1K

Citations

2

H-Index

11

Concepts

All Affiliations

George Washington University
DL

About

Donna L. Hoffman is an author at George Washington University specializing in media marketing, marketing strategy, and marketing communication.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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583

2

Management

1

1

583

3

Communication

1

1

583

4

Marketing

1

1

583

5

Digital Marketing

1

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583

Donna L. Hoffman

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2

Publications

1.1K

Citations

2

H-Index

YearCitations

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