Concepedia

Marishka Sequeira

MS

Statistics

Publications

2

Citations

174

H-Index

2

Active since

2009

Affiliations

Curtin University(Current)

Marishka Sequeira is an author at Curtin University specializing in brand management, marketing management, and counterfeiting.

Publications per year

2009–2009

2

Publications

2

Consumers' willingness to knowingly purchase counterfeit products

Ian Phau, Marishka Sequeira, Steve Dix · Direct Marketing An International Journal · 2009 · 131 citations

Business, Marketing, Marketing Management +16

To buy or not to buy a “counterfeit” Ralph Lauren polo shirt

Ian Phau, Marishka Sequeira, Steve Dix · Asia-Pacific Journal of Business Administration · 2009 · 43 citations · Full text

Business, Marketing, Marketing Management +16

1–2 of 2