Concepedia

Robert N. Mayer

RN

17

Publications

934

Citations

15

H-Index

1976

Active since

Affiliations

University of Utah(Current)

Cranfield University

Loughborough University

Robert N. Mayer is an author at University of Utah specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorConsumer CultureConsumer Decision MakingLawEconomicsEngineering

Publications per year

1976–2019

17

Publications

17

Voice of airline passenger: A text mining approach to understand customer satisfaction

Eren Sezgen, Keith Mason, Robert N. Mayer · Journal of Air Transport Management · 2019 · 185 citations · Full text

Customer Experience, Customer Satisfaction, Engineering +14

Toward a Sociology of Consumption

Francesco M. Nicosia, Robert N. Mayer · Journal of Consumer Research · 1976 · 157 citations

Behavioral Sciences, Consumer Culture, Consumer Study +12

Passenger perceptions of the green image associated with airlines

Robert N. Mayer, Tim Ryley, David Gillingwater · Journal of Transport Geography · 2012 · 93 citations · Full text

User Perception, Tourism, Green Image +3

The Eye of the Beholder: Individual Differences in Perceptions of Consumption Symbolism

Russell W. Belk, Robert N. Mayer, Kenneth D. Bahn · ACR North American Advances · 1982 · 60 citations

Culture, Advertising, Consumer Culture +10

The Consumer Movement: Guardians of the Marketplace.

Stuart Ewen, Robert N. Mayer · Journal of American History · 1990 · 54 citations

New York Search, Economics, Consumer Decision Making +15

Rows per page

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